An all-encompassing project, including branding, PR and a social media campaign for Bromley based insurance software providers, VIPR.
With the insurance industry focusing on change and modernisation, VIPR also wanted to follow this route with a complete company rebrand and a new direction for their marketing strategy. They appointed RONIN, having worked with the company on smaller projects in the past, to create a new look to help attract new business and give VIPR a voice through marketing and publicity.
VIPR now has a brand new identity and a brand new website. The website provides a clear structure to highlight VIPR’s products, with downloadable guides and a blog which is updated regularly with helpful advice and company news. With its new branding, VIPR now has marketing material to match with flyers and brochures to promote its products and services. The PR and social media campaign is in full swing, enhancing VIPR’s presence and position amongst its peers and across the insurance industry.