Raising the profile of Apex Lifts with a brand new website - Ronin Marketing
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Raising the profile of Apex Lifts with a brand new website

Raising the profile of Apex Lifts with a brand new website

The RONIN designers have just finished creating a brand new website for London-based lift manufacturing and servicing company, Apex Lifts. RONIN has worked with the Royal Warrant holder since 2012, managing its PR and social media marketing campaigns and were handed the exciting assignment of designing a whole new website at the end of last year. Apex Lifts provided a detailed brief, requesting a modern aesthetic as well as a bespoke content management system (CMS). They set us the target of having the website ready to launch on 25th May at LiftEx 2016, one of the largest lift exhibitions in the country. So RONIN prepared for the huge task ahead to make sure we met the deadline.

The new website is completely bespoke, state-of-the-art and fully responsive, so Apex’s outstanding portfolio can be viewed from any device – even on the move! Taking on a dynamic look and feel, the site improves the user experience through the integration of Apex’s unique CALM customer management portal. The custom-built CMS ensures flawless visitor navigation, while offering Apex the chance to deliver regular updates with ease. Through the incorporation of social media platforms, communication is enhanced even further with Apex able to share updates and engage with customers.

To accompany the launch, RONIN produced two videos for Apex to showcase its customer management portal and partnership with eco-cycle, who create eco-friendly technology to improve and secure cycling storage networks around the world. Both RONIN and Apex Lifts are delighted with the videos and the positive way they have been received by Apex customers. The videos are now integrated into the website, adding another dimension to enhance content and keep visitors engaged.

RONIN met the launch date just in time for LiftEx 2016 where Apex unveiled the website on its sleek exhibition stand, designed by RONIN, to perfectly complement the contemporary style of the website.

The website project was an immensely enjoyable for the team at RONIN, who went above and beyond to make sure it was delivered on time and within budget.

Check out the website for yourself here.

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