Marketing tips Archives - Ronin Marketing
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As the UK faces another difficult economic period, many business owners will be looking at the way their organisations are run and changes they need to make to weather the storm. In the past, we have seen many businesses neglect their marketing during a recession...

I’ve told this story before. It’s true and it’s one I like. It has been all too relevant more than once in recent years but never more so than now. During WWII, foodstuffs were sometimes ‘de-branded’ and manufacturing was ‘pooled’ or ‘zoned’; essentially nationalising the product....

Get ready for a fright; Halloween is now the UK’s third biggest retail event of the year, after Christmas and Easter, with spending on this spook-tacular holiday almost doubling in five years, from £230 million in 2013 to £419 million in 2018! This newly-acquired enthusiasm...

In part one of our SEO blog series, we looked at why SEO matters for your business (click here if you missed it). In a nutshell, SEO matters because without it, your website visibility is severely impaired, meaning you’re not only missing out on new...

Before putting pen to paper (or fingers to keyboard), content begins with the strategic thinking and research that is needed in order to bring it to life. This is Content Marketing - a form of marketing that cleverly communicates a message, educates and provides value...

Press releases are one element to a public relations strategy and are widely used to promote a new product, company news or a new service.  Journalists are flooded with them daily so it’s important to hit the right note in order for it to be...

Copywriting is variously described as an art, a science, even a form of magic! The role of the copy writer is to create interesting, engaging copy that fits with a brand image, and reads authentically. It’s no easy feat. Here are our top tips for becoming...